Design that works – down to the last detail
As an independent and highly specialized development partner, we support the innovation and design departments of international automotive manufacturers, Tier 1/2 suppliers, technology companies, and selected industries beyond the automotive sector. We combine creative design with state-of-the-art technology and, together with our customers and partners, develop visionary concepts that set new standards.
Under the brand starke | work, we have stood for innovation, quality, and sustainable value creation since 2007, as well as for the ability to implement ideas faster, more precisely, and with greater market relevance. With our strong development network, we realize projects along the entire process chain: from the initial concept through design, engineering, prototype construction, the development of novel manufacturing methods in toolmaking, and series production.
Our goal: to create solutions that are technologically convincing, economically viable, and make sense in the long term.
Creating customer experiences that inspire
From design to production: Expertise that has sustainably shaped and strategically developed leading industrial companies:
- 36 years design development: From vision to series production, with in-depth know-how in global design studios
- 16 years management: Division Manager Visteon, Head of Interior Design Honda R&D Europe and Designer at Audi Design
- 20 years entrepreneurship; designer, project manager BMW AG, Sono Motors GmbH, Mercedes-Benz AG, Volkswagen AG...
Experience that will take you further
Exterior, lighting, interior, CMF, graphics, UI/UX design and innovation management:
- Exterior and lighting design: Development of vehicle silhouettes, high-precision surfaces and distinctive light signatures
- Interior and CMF design: materials, colors and atmospheres that make an interior high-quality, sensual and humanly tangible
- Graphics and UI/UX design: driver information, HMI and interface design, maximum visual precision and intuitive comprehensibility
- Innovation management: Concepts become strategic roadmaps, patents become market-ready premium products
A network of specialized disciplines
Consulting, technical planning and implementation: holistic strategy and implementation solutions from a single source:
starke | work
Management consulting: Strategic consulting at all levels for design- and innovation-oriented companies: Analysis, structured organizational development and precise optimization approaches to raise performance to a new level
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starke | proof
Technical planning: Concept and feasibility studies transform visionary design ideas into realizable system architectures to prove that innovations can become a market-ready product
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strong | vision
Implementation management: Technical solution architectures and process-reliable implementation approaches that translate visionary concepts into structured processes and turnkey products, internationally and locally
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starke | protect
Healthcare: Strategic planning of design and tool development, market analysis with target group definition based on geographic, demographic, and psychological foundations. Market launch of the CLEAR protect me face shield as personal protective equipment
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starke | media
Journalism: We offer you a wide range of services in the field of journalism, including photo documentation, interviews and reporting of conferences and trade fairs in the areas of mobility, automotive and aerospace
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starke | university
Member of the core faculty: Indea, the Indian School of Automotive Design Management. An initiative of XLRI, Asia's oldest business school, based on the campus in New Delhi
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starke | racing
Racing driver and instructor: Over 30 years of motorsport experience with ten 24-hour Nürburgring races in various touring cars. Dutch Supercar Championship in Lotus Exige and Maserati Tropheo. International circuit racing experience on various motorcycles
Eight patents – evidence instead of promises
Automotive and non-automotive patents:
- Modular maritime charging infrastructure - energy solutions for Bouillet Energy GmbH
- Face shield - Personal protective equipment (PPE) as well as for eye and face protection for Proof Technologies
- Self-winding charging cable in the spare wheel area - Charging solutions for Kiekert AG
- Automotive driver information systems with laser projection - HMI and display solutions for Visteon Deutschland GmbH
- Driver information system - UI/UX systems for Visteon Deutschland GmbH
- Vibration-damped driver's seat - comfort and ergonomics for Honda R&D Europe (Deutschland) GmbH
- Linearly sliding and rotating driver's seat with variable configuration - safety and flexibility for Honda R&D Europe (Deutschland) GmbH
- Vehicle steering unit with multifunctional displays - Safe UI/UX systems for Honda R&D Europe (Deutschland) GmbH
18 years on stage
Conference speaker and panelist for next-generation mobility:
- 2026 Kolb Design Technology, Webinar India - Automotive clay modeling: Where design meets engineering
- 2023 Mobility Alliance Digital Panel Webinar - Sustainable mobility from a global perspective
- 2022 IID Innovation Industry Day, Tunis - Major trends and strategic directions in the automotive industry
- 2020 3PV Integrated Innovative Intelligent Conference, Webinar - Designing EVs with photovoltaics integrated
- 2017 Photovoltaic meets automotive, Joanneum Research Institute, Graz - Automotive solar cell development
- 2017 Plastics Institute Lüdenscheid - Lighting Design 12, Interior Upgrade, future requests and inputs for cockpit design
- 2015 Kunststoff Helmbrechts 7th KH Technology Day - Design and technology trends in China, decoration development
- 2014 CESA 3.0 – Congress on automotive electronic systems, Paris - Human Factors through functional integration
- 2013 Center of Excellence Plastics, Lüdenscheid - Polytronics: Integration of technologies for E-Mobility
- 2013 Hanser Verlag Foils Cars, Goslar - Design concepts for vehicles of the future
- 2013 Transportation Weight Loss Diet Conference, Stuttgart - New rules in design through functional integration
- 2013 Smart Plastics Conference, Linz - New rules in automobile design through material oriented functional integration
- 2012 Hanser Verlag Foils Cars, Bayreuth - Design concepts for vehicles of the future
- 2012 InnoMateria, Cologne - Design concepts for vehicles of the future
- 2008 CTI Forum, Stuttgart - Automotive Human-Machine Interaction
- 2008 CTI Conference Surface and Materials, Ludwigsburg - The future of automotive foils
- 2006 Euro Forum Conferences, Munich - Automotive Interior and Innovation Management
contact
Graduate Designer (MA) Norman Starke
43 660 5777737 in Austria
49 176 644 73561 in Germany
N26 Bank: Norman Starke | IBAN DE08 1001 1001 2623 1909 43 | BIC NTSBDEB1XXX
VAT identification number: ATU70212236
KSV1870 number: 7397955
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